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The Premier Advisory Operating System

One solution you can count on.

Whether a Registered Investment Advisor (RIA) or Investment Advisor Representative (IAR), empower yourself to achieve your goals and vision.


Combining best-in-class partners from "the street", executing on their expertise, and creating a relevant, state-of-the-art tech suite.

Three things we know:

1/ Great advisors throughout the industry are leaving their firms.

2/ Advisors are seeking a solution that fits their needs and allows them to grow.

3/ Without the right technology, advisors are on a path to frustration and constant transition.


The Power of Simplicity

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Maintain control while acquiring all the professional resources you need, in one place.

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Comprehensive trading, performance reporting, & digital client communication hub.

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SMA & UMA platform providing a suite of open architecture products.


Your one stop shop for custody and clearing needs.


Technology Suite

CRM System


Custody & Clearing


Form Filler

Document Management


Portfolio Accounting

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Financial Planning Software


Risk-Analysis Software


Advisor Fee Tracking

Download the f3Complete Information Deck

eMoney Advisor LLC is a Fidelity Investments company and an affiliate of Fidelity Brokerage Services LLC and National Financial Services LLC.

Fidelity Investments and Fidelity InstitutionalSM (together "Fidelity") is an independent company, unaffiliated with f3Logic. Fidelity is a service provider to f3Logic. There is no form of legal partnership, agency affiliation or similar relationship between your financial advisor and Fidelity, nor is such a relationship created or implied by the information herein. Fidelity is a registered service mark of FMR LLC. Fidelity InstitutionalSM provides clearing, custody, or other brokerage services through National Financial Services LLC or Fidelity Brokerage Services LLC, Members NYSE, SIPC.  963692.1.0

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